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Optimize Comments, Labels and Archive Links for Better SEO


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In this tutorial I'd show you how optimize all the internal links within your blogs in terms of SEO. Comments, labels and Archive links of blogger blogs are by default not optimized according to the SEO standards of 2012. So we need to optimize the comments, labels and archives' links of blogger blogs for Better SEO. Search robots have become very efficient now a days but to make their job a bit more easy, we have to associate a tag to each of them



The tags are:
rel='external nofollow'
rel='tag'
rel='archives'

Understanding each of them:

rel='external nofollow'
It has the exact same meaning as of rel="nofollow" tag but if the link is pointing outwards than its better to use rel="external nofollow" instead.

rel='tag'
rel='tag' tells robots that the link is URL/address of a particular category in the blog. This helps robots to identify between normal web page links in your blog with those in categories.

rel='archives'
Its the same as rel="tag" attribute, it helps robots to differentiate between archive links and other link in your blog.

Add the tags to your Blogs!


To Optimize Comment Links:

  1. Go to Blogger >> Design >> Edit HTML
  2. Search for:
expr:href='data:post.createLinkUrl'

Make it

rel='external nofollow'  expr:href='data:post.createLinkUrl'

   3. Now search for

<a expr:href='data:comment.authorUrl'

replace it with

<a expr:href='data:comment.authorUrl' rel='external nofollow'

To Optimize Label Links:
  1. Search for:
<a expr:href='data:label.url'

   2. Replace it with

<a expr:href='data:label.url' rel='tag'  

   3. Done!

To Optimize Archive links:

Note that archive links will only appear on your blog if you add the archive widget. Skip this if you don't have Archives widget added to your blog.
  1. Search for:
<a class='post-count-link' expr:href='data:i.url'>

   2. Replace it with

<a rel="archives" class='post-count-link' expr:href='data:i.url'> 

   3. Save your template and you are done!


Peace and Happy Blogging.

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